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Nights on the town dining at the world’s finest restaurants like Per Se, weekends spent catching a Broadway matinee or two, morning walks through Central Park? Yes, please! Living in Midtown West certainly has its world-class charm and lucky residents of the no-fee Midtown West luxury apartments at ARO can live amid all this excitement … Continued
Residents of ARO enjoy one of the most thoughtful amenity packages in the city, and that level of care and attention will now also include their four-legged friends. While you work up a sweat in the yoga studio or on the basketball court or enjoy a swim in the indoor or outdoor pool, you can … Continued
ARO residents have access to an array of fitness amenities—including two pools, a state-of-the-art fitness center, and a yoga room. Now, as spring has sprung, these Midtown West luxury apartments are additionally offering virtual and in-house personal training sessions. In-House Personal Training Sessions ARO has teamed up with URBN Playground to bring in-house personal training … Continued
ARO came out ahead in Lux Exposé’s roundup of the best indoor pools around New York City. Residents of these Midtown West no-fee luxury apartments have access to a suite of wellness amenities, with the glorious indoor pool at their center. The pool is flanked on one side by “a custom vitreous glass tile wall … Continued
CetraRuddy Architecture DPC As part of the 2018 Architecture, Construction & Design Awards, ARO was recognized with a design prize celebrating the futuristic tower’s use of space and materials to create an efficient, memorable tower. The 61-story collection of Midtown West rentals in NYC features a deceptively simple envelope pattern on the facade, which creates … Continued
10 Questions with… CetraRuddy With sky-high towers such as the 50-story One Madison, with its cantilevered white-glass cubes, and the recently completed 62-story ARO at 242 West 53rd Street, distinguished by its nesting glass rectangles, Interior Design Hall of Fame members John Cetra and Nancy J. Ruddy have made an indelible mark on the face … Continued
First Look At Four Hot Skyscrapers Starring in the Forbes roundup of Manhattan’s hottest forthcoming skyscrapers is ARO, the 62-story rental building slated to house 426 luxury no-fee Midtown West apartments. This curvy tower is located on the former site of the renowned Roseland Ballroom and is keeping the area stylish with its sleek white-metal … Continued
The Hottest Real Estate Trends in NYC Right Now The New York Post featured ARO, an exquisite building designed by husband-and-wife team John Cetra and Nancy Ruddy, on its list of hot New York City projects designed by local architects. This collection of luxury Midtown West NYC apartments is housed in a 62-story tower with … Continued
Roseland Ballroom-replacing rental launches from $2,900/month Five years after the project was announced, Curbed is reporting that leasing has launched at ARO, the 62-story tower bringing 426 luxury rentals to the Midtown West neighborhood in NYC. ARO, which was designed by CetraRuddy Architects, is located on the former site of the Roseland Ballroom and will … Continued
New NYC Apartments for Rent: Fall 2018 (ARO) Curbed has released their list of exciting new rental homes coming to market across the city this fall, and on that list is ARO. Located on the former site of the Roseland Ballroom, ARO is a new collection of 426 Midtown West luxury rental apartments ranging in … Continued