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PROJECT HORIZON As the folks at w42st.com will tell you, Hell’s Kitchen is undergoing massive changes. For example, after Lady Gaga gave the Roseland Ballroom a proper send-off in 2014, the site on West 52nd Street between 7th and 8th Avenues, where the megaclub had stood for 95 years, was quiet. Then, last year, Algin … Continued
Roseland Ballroom-replacing Midtown skyscraper gets a new name, new look ARO topped out at more than 700 feet in late 2017, and pictures from Curbed show the building’s white lattice facade nearing the roof. ARO is a new residential tower from developer Algin Management and architecture firm CetraRuddy that is located on the former site … Continued